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Publisher

Avex USA Publishing

Former Los Angeles publishing arm of Japan's Avex Inc., which signed Nigerian artist Victony to a joint-venture deal with Coup D'Etat Music in 2023 before folding into Avex Music Group in 2025.

Los Angeles, United States avex.com

Distributor

Cinq Music Group

Los Angeles record label and distributor, a GoDigital Media Group subsidiary, with African deals including King98, D'Banj's catalogue and Soul HQ.

Los Angeles, United States cinqmusic.com

Publisher

Coup D’Etat Music

Los Angeles publisher and Revels Group subsidiary behind the 2023 Victony publishing joint venture with Avex USA and the 2022 signing of Nigerian producer Tejiri Akpoghene.

Los Angeles, United States therevelsgroup.com

Label

Def Jam Recordings

Hip-hop and R&B label under Universal Music Group, active in Africa via the 2020 Def Jam Africa division and a 2022 joint venture with Lagos/UK-based NATIVE Records.

New York, United States defjam.com

Distributor

EMPIRE

Independent US record label, distributor and publisher that entered Africa in 2022 through EMPIRE Africa, with offices in Lagos and Johannesburg.

San Francisco, United States empi.re

Label

Epic Records

US major-label division of Sony Music Entertainment, holding an exclusive licence to South African artist Tyla's recordings.

Not established from the sources reviewed for this record., United States epicrecords.com

Label

GoDigital

A US IP-rights holding company whose Cinq Music Group label has built named distribution and catalogue-acquisition partnerships in Nigeria and Kenya since mid-2026.

West Palm Beach, FL (per the company's own site, godigital.com). Wikipedia's infobox instead gives Santa Monica at founding; PitchBook gives Marina del Rey; trade press describes the GoDigital Music division specifically as Los Angeles-based. This record could not resolve which address is the group's current operating headquarters versus a divisional office., United States godigital.com

Live & Events

Live Nation

US-headquartered NYSE-listed live entertainment and ticketing major; entered Africa via Ticketmaster's 2024 acquisition of Cape Town's Quicket.

Beverly Hills, United States livenationentertainment.com

Music group

Roc Nation

New York entertainment company founded by Jay-Z, whose roster includes Nigerian artist Ayra Starr.

New York, United States rocnation.com

Label

Sire Records

Warner-owned American label, founded in 1966, credited alongside Nigeria's KeyQaad on Omah Lay's recordings since 2020.

New York, United States sirerecords.com

Publisher

Sony Music Publishing

Major-owned music publisher (Sony Music Group); operates a Lagos office since 2022 alongside its longer-standing Johannesburg base.

New York, United States sonymusicpub.com

Collecting Society

SoundExchange

The United States collective management organisation designated to administer the section 114 sound recording licence, and SAMPRA's US counterparty for neighbouring rights.

Washington, D.C., United States soundexchange.com

Management

We Make Music

New York artist management company co-managing South African artist Tyla with Africa Creative Agency.

New York, United States wemakemusic.com

Pick your tempo

Who owns what, who got paid, and who is about to. The business behind African music, told like it is actually interesting (because it is).

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