D’Kings Men Media Ltd

D’Kings Men Media Ltd is the Lagos company through which Nigerian musician D’Banj (Daniel Oladapo Oyebanjo) operates the C.R.E.A.M platform (Creative, Reality, Entertainment, Arts and Music), a talent-discovery and creator-monetisation service launched in 2016 with MTN Nigeria and the Bank of Industry. C.R.E.A.M describes itself as “the first African-owned, direct-to-consumer super fan platform for creatives” and reports more than seven million subscribers in Nigeria, reachable by web, app and the USSD code *463# on MTN.

Afreximbank’s investment vehicle CANEX Creations Inc. signed a term sheet for a strategic equity investment in D’Kings Men Media Ltd in June 2025, described at signing as subject to due diligence and final board approval; no source found confirms that transaction has since closed. In July 2026, US label and distributor Cinq Music Group announced it had acquired D’Banj’s catalogue, anchored by his 2011 hit “Oliver Twist,” as part of a talent-development partnership with C.R.E.A.M. The registry position on the recordings, established in October 2026, is an exclusive licence to Cinq Music Group, LLC rather than a transfer of ownership.

Correction, 15 October 2026: This record described the July 2026 Cinq Music Group transaction as the acquisition of D’Banj’s “own recording catalogue”. No source supports that narrowing to recordings specifically, as the correction of 27 August 2026 on the linked deal record sets out: Music Business Worldwide refers only to a “catalog acquisition”. The phrase has been narrowed to “catalogue”, and the registry position on the master recordings, an exclusive licence to Cinq Music Group, LLC rather than an assignment, has been added. Standards desk: Yewande Coker.