Manchester, United Kingdom-based artist Joize has released a new single, “Desires,” an atmospheric Afro-R&B track about longing, attraction and the difficulty of leaving someone who remains on your mind. The release is accompanied by a three-part short film series.
The song blends Afro-R&B, Alté and contemporary R&B. It focuses on the tension of wanting someone you know you should leave behind, using restrained production, melodies and intimate vocal delivery rather than dramatic declarations.
Visual campaign#
The short film series centres on a birthday celebration that gradually unravels as the lead character becomes distracted by someone waiting outside. The story unfolds across social media platforms, building tension before leading into the song itself.
Joize has said the approach is intended to blur the boundaries between music, short-form storytelling and episodic drama. He has described music as something that can be experienced as a complete visual and emotional world.
Sound and approach#
Sonically, “Desires” combines atmospheric production with warm melodies and understated vocals. The track is designed for late-night listening, quiet reflection and emotional introspection, with its emotions developing gradually.
As an independent artist, Joize places storytelling and world-building at the centre of his work. Each element, from the music to the visuals, is intended to contribute to a larger narrative rather than chase short-lived attention.
“Desires” explores the space between attraction and detachment, where memories can remain powerful even when a relationship should be left behind. With the release, Joize continues to combine emotionally driven songwriting with visual and cinematic storytelling.
