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Harb Management

Cairo talent management agency founded by Sherif Harb; Universal Music MENA's Egypt partner for artist discovery and development since 2023.

Based in
Cairo, Egypt
Founded
Exact founding date not established by any source checked.
Founders
Sherif Harb, per trade coverage of the October 2023 Universal Music MENA announcement.

Harb Management is a Cairo-based talent management and development agency founded by Sherif Harb. It represents and develops artists, handling talent discovery alongside production, marketing and live-event work. No corporate filing was located to confirm its legal structure or founding date.

In October 2023, Universal Music Middle East & North Africa named Harb Management its local partner in Egypt for talent discovery and development, with the two to jointly work on production, marketing and brand partnerships. Egyptian hip-hop artists Ahmed Santa, Slyver and Abo El Anwar were named as part of the roster at launch. The company remains independently held; no ownership stake by Universal Music or any other major has been disclosed.

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