Skip to content

Music news, business and culture.

Join Newsletter

YouTube’s African Video Chart Is Worth $231,885.16 a Day at the Public Per-Stream Rate. Three Markets Hold 41.66 Per Cent of It

Egyptian singer Dina El Wedidi performing live in Zagazig, Egypt. This desk's data puts Egypt's YouTube African video chart at a mean $34,566.92 a day, the largest single market, 14.91 per cent of the total.
Photo: Yassines / BY-SA 3.0 via Openverse

YouTube’s African daily video chart, 24 markets priced at a public per-stream rate, is worth $231,885.16 a day. Three markets, Egypt, Algeria and South Africa, hold 41.66 per cent of that. The figure is measured across 83 collection dates with full 24-market coverage, 16 August to 9 November 2026, using this desk’s own chart collector crossed with Duetti’s published 2024 YouTube per-stream rate of $4.80 per 1,000 streams.

Mean daily value of YouTube's African video chart, by market
Egypt$34,567Algeria$33,567South Africa$28,464Morocco$18,028Kenya$16,298Tunisia$11,309Senegal$11,032Nigeria$10,204Ethiopia$8,619DR Congo$8,227Cote d'Ivoire$8,026Tanzania$7,645Libya$6,174Mozambique$5,371Angola$3,637Mali$3,473Mauritius$3,444Ghana$3,319Burkina Faso$2,978Madagascar$2,283Cameroon$2,026Namibia$1,503Mauritania$864.05Cape Verde$825.55

16 August to 9 November 2026, 83 full-coverage collection dates, $4.80 per 1,000 streams (Duetti, 2024)

Show the numbers
CountryMean daily value, USD
Egypt$34,567
Algeria$33,567
South Africa$28,464
Morocco$18,028
Kenya$16,298
Tunisia$11,309
Senegal$11,032
Nigeria$10,204
Ethiopia$8,619
DR Congo$8,227
Cote d'Ivoire$8,026
Tanzania$7,645
Libya$6,174
Mozambique$5,371
Angola$3,637
Mali$3,473
Mauritius$3,444
Ghana$3,319
Burkina Faso$2,978
Madagascar$2,283
Cameroon$2,026
Namibia$1,503
Mauritania$864.05
Cape Verde$825.55

Source: This desk's own chart collector (afw_chart_snapshot/afw_chart_entry, source=youtube) crossed with Duetti's published 2024 YouTube per-stream rate, retrieved 9 Nov 2026 · download the data

Sponsored

ToneGrid: deliver your music globally. White-label distribution, royalties and analytics for labels and distributors.
Total daily value of YouTube's African video chart, 24 markets
$245,000$252,000$259,000$266,0002026-08-172026-08-312026-09-022026-09-072026-09-092026-09-152026-09-212026-09-282026-10-062026-10-10

16 August to 9 November 2026, partial-coverage dates excluded

Show the numbers
DateTotal value, USD
2026-09-28$271,758
2026-09-15$270,651
2026-09-16$270,651
2026-09-08$269,728
2026-09-09$269,728
2026-09-29$269,649
2026-09-14$268,158
2026-10-07$265,098
2026-10-06$259,102
2026-09-07$258,729
2026-10-10$255,797
2026-10-11$255,128
2026-09-02$253,816
2026-08-17$253,274
2026-08-31$252,275
2026-09-01$252,275
2026-08-18$250,044
2026-09-21$249,954
2026-09-22$249,954
2026-09-06$247,561

Source: This desk's own chart collector (afw_chart_snapshot/afw_chart_entry, source=youtube) crossed with Duetti's published 2024 YouTube per-stream rate, retrieved 9 Nov 2026 · download the data

$231,885
Mean daily USD value of YouTube's African video chart, 24 markets

This desk’s chart collector records a streams figure on every entry of YouTube’s daily video chart for 24 African markets, the same column it records for Spotify’s. Summed across a market’s top 20 slots and averaged over the 83 full-coverage dates in the window, that gives a mean daily chart-stream count per market. Multiplying by Duetti’s published 2024 YouTube rate, $4.80 per 1,000 streams, prices it. The two ways of computing the headline figure, summing each market’s own rounded mean and separately averaging the 83 daily totals’ own rounded figures, agree to within a cent: $231,885.16 against $231,885.17, the one-cent gap coming from rounding 24 rows independently rather than from any disagreement in the underlying streams.

The value is concentrated the way the population and smartphone-video markets are. Egypt’s chart carries a mean $34,566.92 a day, 14.91 per cent of the total; Algeria $33,567.01, 14.48 per cent; South Africa $28,464.38, 12.28 per cent. Those three alone, cumulatively 41.66 per cent, are worth more than the bottom eighteen markets combined. At the other end, Cape Verde’s top 20 is worth a mean $825.55 a day and Mauritania’s $864.05, both under a thousandth of Egypt’s figure despite all three carrying exactly 20 chart slots.

What YouTube’s African daily video chart is worth, by market, 16 August to 9 November 2026
#CountryMean daily chart streamsMean daily value, USDShare of total value, %Cumulative share, %
1Egypt$7.2m$34,567$14.91$14.91
2Algeria$6.99m$33,567$14.48$29.38
3South Africa$5.93m$28,464$12.28$41.66
4Morocco$3.76m$18,028$7.77$49.43
5Kenya$3.4m$16,298$7.03$56.46
6Tunisia$2.36m$11,309$4.88$61.34
7Senegal$2.3m$11,032$4.76$66.10
8Nigeria$2.13m$10,204$4.40$70.50
9Ethiopia$1.8m$8,619$3.72$74.21
10DR Congo$1.71m$8,227$3.55$77.76
11Cote d'Ivoire$1.67m$8,026$3.46$81.22
12Tanzania$1.59m$7,645$3.30$84.52
13Libya$1.29m$6,174$2.66$87.18
14Mozambique$1.12m$5,371$2.32$89.50
15Angola$757,638$3,637$1.57$91.07
16Mali$723,589$3,473$1.50$92.56
17Mauritius$717,586$3,444$1.49$94.05
18Ghana$691,472$3,319$1.43$95.48
19Burkina Faso$620,453$2,978$1.28$96.76
20Madagascar$475,616$2,283$0.98$97.75
21Cameroon$422,179$2,026$0.87$98.62
22Namibia$313,157$1,503$0.65$99.27
23Mauritania$180,011$864.05$0.37$99.64
24Cape Verde$171,989$825.55$0.36$100

Source: This desk's own chart collector (afw_chart_snapshot/afw_chart_entry, source=youtube) crossed with Duetti's published 2024 YouTube per-stream rate, retrieved 9 Nov 2026 · download the data

Nigeria, the market this desk’s other panels treat as Africa’s largest exporter, sits eighth of 24 on this one: a mean $10,204.27 a day, 4.40 per cent of the total, outranked by Egypt, Algeria, South Africa, Morocco, Kenya, Tunisia and Senegal. That is a reminder that Spotify’s own African chart panel, which covers only Nigeria, Egypt, Morocco and South Africa, is not a map of where video consumption concentrates; YouTube’s wider 24-market footprint puts Algeria, a market Spotify does not publish a chart for at all, in second place by this measure.

For an independent label deciding where to spend a video push, the arithmetic says something specific: chasing a top-20 slot in Cape Verde, Mauritania or Namibia competes for a royalty pool worth, at this rate, less than $1,600 a day between them combined. Chasing one in Egypt, Algeria or South Africa competes for a pool worth 56 times that. The chart slot itself is the same size everywhere, 20 places; the money behind it is not.

What would have to be wrong for this to be wrong#

Three things move this finding, and none of them is small.

First, the rate. Duetti’s $4.80 per 1,000 streams is a single global blended average across the catalogues it tracks, which skew toward US and European release slates and the higher advertising CPMs those markets command. It is not an African rate, because Duetti does not publish one. African advertising CPMs on YouTube generally run below the US and European markets that dominate Duetti’s sample, which means this piece’s dollar figures are more likely to overstate what these streams actually pay in Lagos or Algiers than to understate it. Treat $231,885.16 as a ceiling estimate built on the best public per-stream figure available, not a measured payout.

Second, the population. This prices only the 20 chart-visible slots per market per day, the same undercount this desk has flagged on every chart-based figure it has published: chart streams are not total platform consumption, and YouTube carries video plays this chart never surfaces.

Third, concentration. Running the desk’s own robustness check on the per-market value column shows how much of the total rests on how few markets:

Robustness of What YouTube’s African daily video chart is worth, by market, 16 August to 9 November 2026 (mean_daily_usd)
#ScenarioRowsTotalChange in total, %
1All rows$24$231,885$0
2Excluding the top 1 (EG)$23$197,318$-14.91
3Excluding the top 3 (EG, DZ, ZA)$21$135,287$-41.66
4Excluding the top 5 (EG, DZ, ZA, MA, KE)$19$100,961$-56.46

Source: Recomputed from youtube-african-chart-value-by-market-16aug-9nov-2026, retrieved 9 Nov 2026 · download the data

Pulling Egypt alone out drops the total by 14.91 per cent. Pulling the top three out drops it by 41.66 per cent, and the top five by 56.46 per cent. Fewer than a quarter of the 24 markets carry more than half the money. That is not a caveat to this finding, it is most of the finding.

Two of the 85 collection dates in the window, 14 and 15 October 2026, had partial collector coverage (2 and 6 of the 24 markets respectively) and were dropped from every average in this piece rather than averaged in as zeros. The 2024 rate is the most recent one Duetti has published; no 2025 or 2026 figure exists yet, so it is carried forward unchanged, the same convention this desk has used for Spotify’s and Apple Music’s rates in earlier pieces.

Share this story

Written by

Thandiwe Mokoena

Thandiwe Mokoena covers the money for Afrobeats Wire: per-stream payouts, the cost structure of independent labels, catalogue values and what a rights deal is worth once the arithmetic is done. She works from statements and filings, and shows the workings.

More from this desk →

Sponsored

ToneGrid: deliver your music globally. White-label distribution, royalties and analytics for labels and distributors.

More like this

Pick your tempo

Who owns what, who got paid, and who is about to. The business behind African music, told like it is actually interesting (because it is).

  • The deals and catalogue sales nobody put out a press release for
  • Chart moves and streaming numbers we actually fact-checked (wild, we know)
  • Fresh names added to the directory, vetted before you ever see them

Free forever Ghost us anytime, one click

Get the inside track from Afrobeats Wire

Choose your speed. We will handle the rest.

How fast do you want it?

Your inbox is sacred. This address is used for the newsletter and nothing else, never sold, never passed on. Privacy policy.