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Warner Music Group Expands Middle East and North Africa Leadership

Warner Music Group has reshaped its Middle East and North Africa leadership with a promotion and a new general manager hire.

Ahmed Nureni and Ahmad Alghawanmeh, Warner Music Group MENA executives

Warner Music Group has expanded its leadership team across the Middle East and North Africa (MENA), promoting Ahmed Nureni to Managing Director and hiring Ahmad Alghawanmeh as General Manager.

The company said the appointments support its growth plans in a region it identifies as one of the world’s fastest-expanding music markets.

New regional roles#

Nureni reports to Guillermo Gonzalez, President of EMEA (Europe, Middle East, and Africa), Recorded Music. Alghawanmeh reports to Nureni.

  • Ahmed Nureni, Managing Director: oversees Warner Music MENA’s overarching vision, corporate development, strategic joint ventures, and catalog expansion across all markets.
  • Ahmad Alghawanmeh, General Manager: leads commercial growth, business development, market expansion initiatives, and multi-territory operational delivery for the region.

Alghawanmeh joins from Sony Music Entertainment, where he served as Vice President, Revenue & Growth Strategy, developing high-impact partnerships to scale artists’ reach and commercial revenue.

Executive comments#

"I’m excited to be stepping into this new role at Warner Music MENA," said Ahmed Nureni. "I’m proud of what we’ve achieved in the region over the last few years, but know there is so much more opportunity for growth and development. With Ahmad joining our team, we are now in the best position to capitalize on these opportunities and become the number one destination for artists across the Arab world."

"I’m delighted to join Ahmed and the talented teams across the region at such a pivotal moment for Warner Music and the industry," added Ahmad Alghawanmeh. "The Arab world has a rich and dynamic creative culture. By combining WMG’s global resources with our local expertise, we’re well positioned to be an empowering home for Arab artists and a strong partner in driving their commercial and creative growth."

"MENA continues to be one of the fastest-growing music markets in the world, and Warner Music is committed to staying at the forefront of that momentum," concluded Guillermo Gonzalez. "Ahmed has done an outstanding job building our presence in the region over the last several years and will develop this further in his new role, while, in Ahmad, we are adding an executive with sharp commercial instincts, deep regional relationships, and a proven track record in digital strategy. And with ADA x Qanawat giving us an unrivaled label and services offering, we are in prime position for our next era of growth."

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